Skip to main content

How Blip Go Personal works

  • Updated

Table of Contents

  1. Structure and Objectives of Blip Go Personal

    1. Pillars of the Solution

    2. Complementarity with the Blip Platform

  2. Why use Blip Go Personal?

 

Blip Go Personal is Blip's solution designed specifically to manage individualized conversations between agents (such as managers, consultants, or salespeople) and end consumers. This feature serves brands that have customer service or consultative relationship operations, offering a secure environment with governance for interactions that require exclusivity and personalization.

 

Before starting

  • Purpose: The use of this tool is recommended for scenarios where decentralization of service is necessary to maintain 1:1 contact, differing from the traditional centralization of the Blip platform.

  • Security: The implementation aims to replace the use of WhatsApp Business or personal accounts with corporate numbers, ensuring compliance with LGPD policies.

     

Structure and Objectives of Blip Go Personal

Blip Go Personal enables the management of individual conversations through features that guarantee the company's visibility over the client portfolio and agent performance.

1. Pillars of the Solution

  • Manageable Individualized Conversations: Allows the interaction between company and customer to occur directly through agents, maintaining management over the content and quality of the exchange.

  • Boosted Digital Relationship: Uses unique corporate numbers so that employees offer an exclusive point of contact for sales and services with technical or consultative specificities.

  • Portfolio Governance: Ensures that the company maintains ownership and visibility over customer data and conversation history, even in decentralized services.

2. Complementarity with the Blip Platform

Unlike Blip's traditional structure, Go Personal operates on a specific front:

  • Blip (Traditional): Focused on the centralization of all the company's conversations in a single flow or environment.

  • Blip Go Personal: Focused on strategic decentralization for cases that demand a 1:1 consultative conversation between agent and customer.

     

Why use Blip Go Personal?

Many companies currently use WhatsApp Business or Personal WhatsApp for consultative sales, which entails operational and legal risks. Blip Go Personal mitigates these problems through:

  • Data Management: Centralization of the portfolio's data intelligence, preventing information from being retained on agents' personal devices.

  • Performance Monitoring: Metric tracking of the individual performance of each consultant or salesperson.

  • Compliance with LGPD: Assurance that the processing of customers' personal data follows the company's security guidelines and current legislation, eliminating the informality of personal accounts.

 

Need more help? Explore our content at Blip Academy or Blip Community, watch tutorials on our YouTube channel, or clear your doubts in our service channel 😃

Related articles