How to add message tags

According to Messenger policy, companies must respond to user messages within the 24-hour window. Outside the standard message window, it is necessary to add the message tags, which allow you to send important and relevant updates.

However, message tags cannot be used to send promotional content, including but not limited to offers, offers, coupons, and discounts. Using tags outside approved use cases can result in restrictions on the page's ability to send messages. See the Messenger platform policy for more details.

Below are some tags along with their respective descriptions, access the official Messenger documentation for Message Tags for more information:

In order to send these messages with the tags themselves, it is necessary to use the API, specifically in the Send message with replacement variable endpoint. To add the tag to the message, simply add it to the request metadata, see below:

{

  "id": "{randomGUID}",

  "to": "{identity}",

  "type": "text/plain",

  "content": "Hello my friend, come to check out our prices!",

  "metadata": {

          "#messagePurpose": "{tag}"

    } 

}

Replace the values indicated with {} in accordance with the internal description, see below what each represents in detail:

For more information, access the discussion on the subject in our community or the videos on our channel. 😃