How to Connect the WhatsApp Channel on Blip – Blip | Blip Help

Attention - Check Your Purchased Product: This documentation applies to customers using the Blip Platform. If your purchased product is Blip Go, please follow the specific documentation instructions: How to Connect WhatsApp and Resolve Meta Errors on Blip Go

Summary

This article provides detailed guidance on the process of registering, verifying, and activating a phone number on the WhatsApp channel within the Blip platform, whether it is a new or additional number. It also covers the technical specifics for different types of numbers (0800, without area code, landlines, international, and new), details the management of the Business Portfolio in Meta Business Manager, specifies scenarios for unlinking mobile apps, and describes operational limitations applicable after migrating to the official WhatsApp API.

When to Contact the Blip Support Team?

The standard activation of new numbers is performed following this guide. Contacting Blip Support should be done exclusively in the following operational exceptions:

Number Change: Replacing the currently active number X with number Y on the same chatbot.
Bot Change: Migrating an active number from Bot X to Bot Y.
Access Recovery: Migrating a number after losing administrative access to Meta Business Manager.
WABA Change: Migrating a number to a new WhatsApp Business Account (WABA).
BSP Portability: Migrating a number from another solution provider (BSP) to Blip's infrastructure.

Before You Start

The following prerequisites must be met as informed in the commercial and technical documentation:

Purchased License: Have purchased the license to use the number with your Account Manager (gerente.comercial@blip.ai). After purchase, you will be directed to the Onboarding team for process guidance; if you encounter doubts or obstacles, contact the ISM using the email you received.
Administrative Access: Have an Administrator profile in the Meta Business Manager linked to your company. For more information about Business Manager, access the documentation: About the Business Portfolio (Business Manager)
Access to Blip Portal: Administrator access permission to the chatbot where the number will be activated.
Available Phone Device: The number (mobile or landline) must be nearby to receive validation via call or SMS. For landlines and special numbers that do not receive SMS, validation by Meta will necessarily be by voice call.
IVR Deactivation: If the number has IVR/PABX, temporarily disable any electronic menu, automatic answering, or voicemail. Meta's call is automated and must be answered directly by a person to hear the 6-digit code.
Attention: After 3 unsuccessful code sending attempts, Meta will block your number and a support ticket must be opened with us to contact Meta and request a reset (this process can take up to 72 business hours).
Unlinked Free Accounts: If the number is in use on free apps (WhatsApp Messenger or WhatsApp Business), the account must be deleted in the app before activation (simply uninstalling the app does not free the line on Meta's server!)

History Preservation: If you need to preserve message history, use the native "Change Number" function in the app and migrate the account to a secondary line before deleting the original account.

Propagation Time: After deleting the account or changing the number in the app, wait at least 3 minutes before starting activation to allow propagation in Meta's database.

For special number insertion:

0800: Enter the number in the panel omitting the initial zero (example: 800 270 1313). Confirm with your operator if the line accepts international/VoIP calls, as the Meta code is transmitted via international route.

4004 or 3003: Enter the number necessarily associated with a valid area code (example: 11 4004 5647). The chosen area code will be visible on the WhatsApp contact card.

Bot Requirement: Your bot must have a basic structured flow (including transfer to human support) to receive messages as soon as it is activated.
Restriction/Ban by Meta: In cases where a number has been permanently restricted or banned by Meta, it is NOT possible to reactivate the same phone number. The required operational procedure consists of:

Create a new Business Portfolio (Business Manager) in Meta;
Create a new WABA;
Purchase a new phone number from your telephone operator;
Fully execute the registration and activation steps detailed in this documentation.

Important Limitations After Migration to the Official API

When activating a phone number on the official WhatsApp Business API architecture, the following operational behavior changes take effect immediately:

Incompatibility with Mobile/Web Interfaces: The ability to connect or use the number via conventional WhatsApp apps installed on phones, as well as WhatsApp Web interface, is completely lost. All interactions with customers, receiving and sending messages will occur exclusively through Blip Desk (Blip's official human support interface) or through the logical automation structured in the chatbot Builder.
Group Restrictions: The phone number configured in the API cannot be added to, participate in, or interact within WhatsApp groups.
Blocking of Native Voice/Video Calls on WhatsApp: The number loses the technical capability to originate or receive conventional voice or video calls via the WhatsApp app. We have a solution for voice calls within Blip Desk.
For more information, see the documentation Blip Calls: Making Calls on Desk

Step by Step

The process is divided into two main steps:

Register the number in WABA (Meta Business Manager)
Activation in the Blip Portal.

STEP 1: Register the Number in WABA (Meta Business Manager)

Access the Business Manager, select your company and in the left menu, click on “WhatsApp Accounts”;
Select the WABA where your company's other numbers are already active or the new WABA in cases of activation after ban;
Click on the Settings tab (middle of the screen) and then on the WhatsApp Manager button.

In the new tab that opens, click on Phone numbers in the left menu:

Route Verification: After clicking on Phone numbers, confirm the display of other active company numbers on the account to validate you are in the correct environment.

Click the Add Phone Number button (top right corner):
Display Name: Enter your company/brand name.

Compliance Rule: The name must fully comply with Meta's guidelines and have a direct association with the company.

Select the Business Category, add a Description (optional), and click Next.

Enter the phone number to be activated following the rule for your number type:

For 0800 numbers: enter without the first zero (e.g., 800 270 1313).
For numbers without area code (e.g., 4004/3003): register adding any valid area code (e.g., 11 4004 5647).

Click Next. The display name will be reviewed by Meta.

Tracking the Display Name Review

After submitting the registration, the Meta team will review it. If the display name is approved, a notification email from Meta will be sent informing the approval and that the name is ready for use.
If the name is rejected, submit a new name for review. To make the change, click the pencil icon displayed next to the display name to edit it, as shown below;

STEP 2: Activation and Connection of the Number in the Blip Portal

After the Display Name is approved by Meta, perform the activation sequence in the Blip Portal:

See how to activate the number here: https://www.youtube.com/watch?v=-Y0urWY55Is or follow the step-by-step below:

1. In the Blip Portal, select the chatbot you want to activate your number on;
2. In this bot, select the “Channels” tab
3. Go to WhatsApp and select “Connect”;
4. In the WhatsApp card, click “let's go” to start the activation flow.

5. On the screen below, read the instructions and click “Connect to Facebook”

Flow Notice: Keep this page open throughout the procedure.

6. In the pop-up that opened, log in with your Facebook account that has administrator permission in your company's Business Manager account. Or click “continue as…” if you are already logged in.

7. Read the instructions on the screen and click “Start”.

8. Click Continue to grant the necessary permissions to Blip.

9. Select your Facebook business account (Meta Business Account/Business Portfolio) and your WhatsApp account created previously:

10. Click Next and confirm if the displayed data matches the selected Business Portfolio information.

11. Select your WhatsApp account and the phone number previously registered that obtained display name approval by Meta. Click Next and wait for the initial account configuration processing time.

12. Confirm if the number data is correct at this step.

13. Now you can verify your number, that is, you will receive an authentication code for the selected number. Choose the desired verification method “sms” or “phone call” and click “Next” to proceed.

14. Confirm the received code and click “Next” to verify the number.

15. If the number verification process was successful, you should see the following screen. Click “Finish” to return to the previous screen and continue with your number activation.

16. On the confirmation and security definition screen for the number in the Blip Portal, select the phone number in the Number field, set a PIN (a numeric security code exactly 6 digits long), and click Activate Number.

17. Wait for the technical provisioning to finish. The activation process can take up to 10 minutes, and the screen will automatically update as soon as the status is updated by Meta.

18. Now just wait for the activation process, which can take up to 10 minutes. The screen updates automatically as soon as the activation is complete.

18. Finally, once your company's verification process is complete, the channel page in the Blip Portal will update and your chatbot will be ready to use on WhatsApp!

Final Tests and Recommendations

Initial Validation: After connecting the channel, perform tests by sending direct messages to your phone number.
Active Message Limits: Newly activated numbers start operation subject to company-initiated message limits defined by Meta policy. Limits are gradually expanded according to sending volume and quality score maintained in interactions.
Check your account's capacity and current level directly on the WABA panel in Business Manager. Learn more about these limits here.
Management: If you need to change the profile picture, use our documentation: How to Change the WhatsApp Profile Picture

Need more help? Explore our content at the Blip Academy or Blip Community, watch tutorials on our YouTube channel or ask your questions in our support channel 😃